Jeffrey Harris

Strategic Advisor and Wayfinder

Executive Coaching and Strategic Advice for plant-based and sustainable business enterprise at all development stages

LOS ANGELES • REMOTE • WILL TRAVEL

PERMANENT • AD HOC • FTC • PART TIME • CONSULTANCY

Ideal Projects Include…

Executive coaching services for founders and leadership teams

Business consulting and support for growing, ethically minded businesses

Fostering relationships between investors and sustainably minded brands

Skillset

💰​ Sales

📝 Marketing

✍️​ PR and Comms

🤝​ Advisory

🦸‍♂️ Leadership

Categories

🍝 Food and Drink

📦 Retail

♻️ Sustainability

🍱​ Hospitality

💸​ Investor Relations and Fundraising

💪 Approach

I am dedicated to helping to unlock each individuals inherent ability to achieve extraordinary success in both their personal and professional lives. My approach revolves around active listening, expert guidance and, perhaps most importantly, helping individuals and organisations to discover the 'why' that drives their business or entrepreneurial journey.

Success is a team sport and much of my work is focused on helping a team or organisation to align with their purpose and vision and then execute together in a way that drives growth and success.

👑 Greatest Accomplishment

I co-founded Plant Power Fast Food, one of the nations first 100% plant-based, fast-food restaurant chains. By the end of 2022, Plant Power had 11 restaurants, a food truck, a manufacturing facility, national distribution and a team of world-class talent with experience from a number of major brands including Chipotle, Taco Bell, Starbucks and Hard Rock Cafe.

From inception through to my exit, Plant Power Fast Food generated over $65M in sales and we served over 5M guests. When we started, no one had ever believed that plant-based fast-food could succeed. Now, thanks to my co-founders, our amazing team and the investor family who believed in our vision, plant-based fast-food is now actually "a thing".

🎙 About Me

I believe in the power of conscious capitalism and that love-based leadership can change the world. If you can see it in your mind’s eye, bring together the right team and align together around shared values and a mission, then everything is possible.

💻 Experience

With thirty five years in sales, two decades in leadership roles, and over a decade as a founding CEO, I offer extensive experience spanning sales, leadership dynamics, brand messaging, and entrepreneurial ventures.

What I Love…

Turning a vison into reality

WHat I’m Good At…

Helping others to recognise their innate strengths and capabilities

What the World Needs…

More successful plant-based and sustainable businesses

What I can Offer…

Executive coaching and business consulting

My Ikigai Is…

To serve others

What makes me unique

⚡​ RESONANCE

I have a unique ability to connect with people on a heart level and build teams aligned around shared values and a singular mission.

❤️ COMPASSION

I believe that "hippy" values such as kindness, love, genuine respect and inclusion are the true cornerstone of sustainable growth and success in any business or entrepreneurial endeavour.

🌎​​ RESPECT FOR ALL

I believe in the paramount value of respect and non-violence in our relationship to all living beings, which has led to my embrace of vegetarian lifestyle for over 48 years and a commitment to veganism spanning 27 years.

Personality – ENFJ

(PROTAGONIST)

EXTRAVERT

INTROVERT

THINKING

FEELING

JUDGING

PROSPECTING

OBSERVER

INTUITIVE

🌯 Signature Dish

Sautéed veggies, brown rice and tofu

🏖️ Outside of work you’ll find me…

Playing music with friends, meditating, doing yoga and chilling out with an inspirational book or movie

🏝 Desert Island Disc

Quadrophenia by The Who

👀 My Best Friend would say I’m…

Devoted, kind and probably kind of funny

“Jeffrey’s ability to build a circle of trust with team members and key investment partners has been instrumental in our recent growth, and I’m happy to share that through his relationships in the impact investor community, he was instrumental in bringing in a key investment partner. Jeffrey’s inclusive communication style, and long-term strategic thinking have already had an extraordinary impact on our organization.”

Jenny Goldfarb
Unreal Deli Founder & CEO

“I've had the pleasure of working with Jeffrey as an investor in Plant Power Fast Food. A truly engaging and dynamic leader, Jeffrey's passion for both the business and people is apparent as soon as you meet him. His energy is infectious and motivates all stakeholders he works with. Jeffrey is an asset to any organidsation he works with.”

Michael Aucoin
Chief Executive Officer, Courchesne Larose Ltd
Former Chief Executive Officer, Eat & Beyond Global Holdings Inc.

Join the WaitList

We are taking on the 10 most impactful projects we can find in Q2 to put our skills to the best use possible in service to the planet and the humans and non-human animals that live on her!

Need an avenger for your team? Fill in the form and we’ll get in touch.